The building has been a flower shop for a long time, but Flora Gillenberg and her daughter, Melissa Cummings, took ownership less than a year ago.
Gillenberg raised her family in Pacific Beach and each one of her children graduated from Mission Bay High School. She and Cummings knew the previous owners and felt the shop had a special place in Pacific Beach history.
Gillenberg said customers often share their memories about the shop, and she and her daughter wanted to continue the tradition of representing the beauty and uniqueness of the Pacific Beach community.
Petals by the Beach is open seven days a week and offers flower-delivery service. For more information, visit www.sandiegopetalsbythebeach.com.