Enhance La Jolla’s district manager told La Jolla Village Merchants Association in February that the new Maintenance Assessment District has completely cleaned the Village, while addressing most deferred maintenance issues there.

“We have completed one iteration of sidewalk power-washing, increasing the frequency of the process hopefully to every other month for six a year,” Enhance La Jolla District Manager John Unbewust told merchants. “We have picked up a significant amount of trash since we began Oct. 1 of last year.”

Unbewust said the weekly trash “haul” totaling about 600 pounds includes a substantial amount of trimmed palm fronds.

“That is supplemental to what the city does,” said LJVMA Executive Director Jodi Rudick. 

Unbewust said sponsors are now being sought to provide doggie stations around town to help people pick up after their pets. He added the MAD is also looking into taking on repair and refurbishment of community benches located throughout town.

Also being considered by the new MAD are privately funded capital improvement projects, that Unbewust said will focus on streetscape.

“We’re meeting with a number of local architects on March 5 to focus on improvements to landscape, fencing and lighting,” he said. “We want to provide street side planter boxes uniformly, making them look cleaner.”

Unbewust said the ultimate goal is to make the Village of La Jolla “not only cleaner but more walkable, safer and pedestrian-friendly. We want to make a big impact in improving the look and feel of the Village.”

Accomplishments by Enhance La Jolla since Oct. 1, 2019 include: 

• Completed deferred maintenance for tree and bush trimming, sidewalk washing, and litter/trash collection. 
• Trimmed all trees up to 10 feet.
• Removed all damaged planters.
• Cleaned tree wells.
• Removed damaged benches.
• Painted 15 trash receptacles. Twenty-one more are scheduled.
• Worked with city to remove unsafe tree limbs (two locations).
• Worked with city to address water leaks (three locations).
• Weekly clean of pedestrian ramps and dog droppings.
• Weekly removal of 600 pounds of trash and palm fronds.
• Regularly clean sidewalks around benches and trash receptacles.
• Weekly water hanging planters. All are looking healthy.
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