What started out as a one-on-one personal training business took only two years to become a nation-wide movement. “I couldn’t keep showing up to my clients as just this fitness person when so much other stuff was happening in my life,” said Luci Lampe, entrepreneur and founder of the Sexy Mama Movement. “So, I started to let people in on my journey. What I’ve been focusing on is building an event experience where, when women show up, they don’t just throw out business cards, but they can be personal and share real stuff about what’s going on in their lives.
Lampe is a singer, actor, model, author, fitness coach, wife, and mother of four. While Lampe had been a long-time “mom-preneur” with her own personal training business — helping new moms wanting to get fit again — Lampe’s business took on a new focus in 2015 after her husband Ryan injured his back and was diagnosed with a genetic nerve disease.
“I felt like I was drowning under everything,” said Lampe, who at the time was expecting her and Ryan’s fourth baby and had just moved the family to Ocean Beach. “I would take walks along Sunset Cliffs and think, ‘I don’t know what I’m doing anymore with my business.’ I just wasn’t motivated to do fitness training. But I had to make a decision – am I going to be miserable until this is better, or am I going to find a way to enjoy and live my life?”
In 2017, Lampe changed her business focus from body building to community building with the Sexy Mama Movement, providing support for entrepreneurial moms through accountability groups, informal meetings, luncheons and group events and retreats.
“I started looking at the type of women who were coming to me for fitness help and it was all these visionary women doing the juggling act of being a mom and owning a business,” said Lampe. “So, I created a networking structure where women could walk away feeling seen, supported and actually connected to other moms.”
In addition to business-focused lunches, as well as group Yoga, Zumba and belly dance outings for the moms, Lampe created an intensive 12-week program called, “Self Mastery for Mom Entrepreneurs.” focusing on being a mom, being a partner, being a business owner and how to balance it all. “It wasn’t just about fitness, it wasn’t just about business, it wasn’t just about being a mom, but it was about pulling all of those things together,” said Angela Quisumbing, founder of Angela Grace Events and a Sexy Mama Movement member. “I used to think that business and family were not to be mixed. I feel like we’re all raised to not mix business and pleasure. But the more I kept things separate, the more I struggled.”
Quisumbing added: “Working with Luci and this large caliber of women, it taught me how to bring everything together in a comfortable way. I credit a lot of my growth to this program of accountability.”
Lampe has published three books — “The Sexy Mama Manifesto,” “The Sexy Mama Morning,” and “Achieving Sexy” —and has accumulated 20 Sexy Mama Movement members from not just San Diego, but all over the U.S. Lampe is now looking to pass the Sexy Mama torch.
“All this deserves a lot more attention than what I alone am able to do,” said Lampe. It needs a larger team of women to be the driving force. I don’t know who I’ll hand the movement off to yet, but when I know, I’ll know.”
sexymamamovement.com.