There is a state-of-the-art automatic touchless car wash in La Jolla ready to spoil your vehicle.

Philthy Philz, which started in Coronado, just held its grand opening June 2-3 at 6860 La Jolla Blvd. The new business is offering a monthly unlimited club price, as well as half off for members their first month.

“We were lucky enough to become fast friends with the owner of the property and he introduced us to the world of car washing,” said Amity Provenzano, formerly in real estate, of her and husband Phil’s new enterprise. “He’s the one who told us the car-washing industry is a great business, knowing we were very entrepreneurial.”

Noting it took the better part of a year to “immerse” herself in the latest trends in chemicals, applications, and different forms of car washing, Provenzano is confident now in making her own decisions and running the show. She confirmed people now are “going to touchless car washes more and more,” adding they have numerous advantages employing sensors and all the latest state-of-the-art technology. One example is a Belanger car wash system providing high-performance cleaning, reliable operation, user-friendly functionality, and durability. “They make this inverted rail system where the machine goes around your car, uses a high-pressure wash with sensors reading your vehicle, and it’s completely touchless,” Provenzano said adding, “It gives you a great wash.”

There are three levels of wash available at Philz La Jolla: Philthy, $15 single wash, $30 monthly; Philthier, $18 single wash, $35 monthly; and Philthiest, $20 single wash, $40 monthly. And the entire touchless car wash experience is fast, taking less than five minutes. “You go in the bay, park your car, the machine goes around you and does the washing, we dry it and you drive away,” Provenzano said.

Of her car wash operations experience so far, Provenzano said it’s exceeded her expectations. “I love the people I’ve met and we love giving back and supporting the communities we’re in.” she said adding, “I’m really happy in the business.”

And, Provenzano pointed out it’s a pleasure to serve La Jolla with high-quality products and service.“We think we provide a great service and we know there’s a need for it,” she said. “We have families who come in and leave their cars to be worked on and we keep it clean for them. And soon, here in La Jolla, we’ll have full-service car detailing, wrapping, tinting, and repairing. We hope to have that open within the next month.”

Mark Badders, manager of Philthy Philz in La Jolla, has been in the automotive detailing industry for over four decades. He is considered a “master detailer” having worked on many passenger, luxury, exotics, and super cars.

Detailing is a passion for Badders who noted there is an art to bringing the best shine possible to a vehicle’s painted exterior surface, as well as providing protection to its paint and clear coat. Interior surfaces are also deep cleaned and properly protected.

Badders will be offering DIY instructional classes for those seeking to make a difference in the depth and clarity of their paint, and who want a fresher cleaner interior for leather, suede, vinyl, and carbon fiber surfaces. Prices will vary depending on the length and depth of instruction.
Two professional car-washing tips:
– When a bird leaves his “calling card” on your car’s painted surface, do not scrub it off. Use a damp cloth. Set the cloth on the affected area and wait about two minutes, then wipe slowly and carefully remove the debris. This works most of the time.
– Simple green cleaner diluted properly will clean almost anything – carpet, vinyl, leather, and cloth surfaces alike.

PHILTHY PHILZ CAR WASH

Where: 6860 La Jolla Blvd.
Hours: 8 a.m. to 8 p.m. daily, seven days a week.

Info: PhilthyPhilz.com, 858-352-6444.